Nissan brain-to-vehicle technology redefines future of driving
By: +David Herron; Date: January 3, 2018
Latest breakthrough in Nissan Intelligent Mobility promises cars that learn from driver
YOKOHAMA, Japan – Nissan unveiled research today that will enable vehicles to interpret signals from the driver’s brain, redefining how people interact with their cars.
The company’s Brain-to-Vehicle, or B2V, technology promises to speed up reaction times for drivers and will lead to cars that keep adapting to make driving more enjoyable.
Nissan will demonstrate capabilities of this exclusive technology at the CES 2018 trade show in Las Vegas. B2V is the latest development in Nissan Intelligent Mobility, the company’s vision for transforming how cars are driven, powered and integrated into society.
“When most people think about autonomous driving, they have a very impersonal vision of the future, where humans relinquish control to the machines. Yet B2V technology does the opposite, by using signals from their own brain to make the drive even more exciting and enjoyable,” said Nissan Executive Vice President Daniele Schillaci. “Through Nissan Intelligent Mobility, we are moving people to a better world by delivering more autonomy, more electrification and more connectivity.”
This breakthrough from Nissan is the result of research into using brain decoding technology to predict a driver’s actions and detect discomfort:
Predict: By catching signs that the driver’s brain is about to initiate a movement – such as turning the steering wheel or pushing the accelerator pedal – driver assist technologies can begin the action more quickly. This can improve reaction times and enhance manual driving.
Detect: By detecting and evaluating driver discomfort, artificial intelligence can change the driving configuration or driving style when in autonomous mode.
Other possible uses include adjusting the vehicle’s internal environment, said Dr. Lucian Gheorghe, senior innovation researcher at the Nissan Research Center in Japan, who’s leading the B2V research. For example, the technology can use augmented reality to adjust what the driver sees and create a more relaxing environment.
“The potential applications of the technology are incredible,” Gheorghe said. “This research will be a catalyst for more Nissan innovation inside our vehicles in the years to come.”
Nissan’s B2V technology is the world’s first system of its kind. The driver wears a device that measures brain wave activity, which is then analyzed by autonomous systems. By anticipating intended movement, the systems can take actions – such as turning the steering wheel or slowing the car – 0.2 to 0.5 seconds faster than the driver, while remaining largely imperceptible.
Nissan will use a driving simulator to demonstrate some elements of the technology at CES, and Gheorghe will be on hand to answer questions. Nissan’s display will be at booth 5431 in the Las Vegas Convention Center’s North Hall.
NISSAN TO SHOW BRAIN-TO-VEHICLE TECHNOLOGY, NEW LEAF AT CES
LAS VEGAS – From technology that reads a driver's brain waves to the world's best-selling electric vehicle, Nissan will give visitors to CES 2018 a glimpse of its vision for the future of mobility – a future with more autonomy, more electrification and more connectivity.
Among the highlights will be Nissan's pioneering Brain-to-Vehicle (B2V) technology. B2V interprets signals from the driver's brain to assist with driving and to help the vehicle's autonomous and manual systems learn from the driver. The technology promises shorter reaction times and systems that adapt to maximize driving pleasure.
Also to be featured are the Nissan IMx concept vehicle and the all-new Nissan LEAF. Making its regional debut, the IMx promotes a stronger connection between car and driver. It has a full suite of autonomous driving capabilities, seating for four, and an electric powertrain with more torque than the Nissan GT-R.
The new generation of the Nissan LEAF, the world's best-selling electric vehicle, combines the excitement of 100% electric driving with advanced technologies such as ProPILOT (ProPILOT Assist in the U.S.), e-Pedal and enhanced connectivity. This icon of Nissan Intelligent Mobility went on sale in Japan in October 2017.
Nissan's stand is at booth 5431 in the Las Vegas Convention Center's North Hall. Executives from Nissan and the Renault-Nissan-Mitsubishi Alliance will also join panel discussions during CES:
- Nissan Executive Vice President Daniele Schillaci will join a discussion titled "Self-Driving Cars: the Future of Personal Transportation," from 10-11 a.m. on Jan. 10 at Tech East, Las Vegas Convention Center, North Hall, N257.
- Alfonso Albaisa, Nissan's senior vice president for global design, will join a discussion titled "Design Thinking for Your Business," from 10-11 a.m. on Jan. 11 at Tech East, Las Vegas Convention Center, South Plaza, 62000.
- Christian Ledoux, director of mobility and connected services for the Renault-Nissan-Mitsubishi Alliance, will join a panel titled "Autonomous Vehicles in the Cities of Tomorrow," from 9:30-10:15 a.m. on Jan. 10 at Tech East, Westgate, Level 1, Pavilion 9.
About Nissan Intelligent Mobility
Nissan Intelligent Mobility transforms your car into a more responsive partner by redefining how your car is driven, powered and integrated into society.
- Nissan Intelligent Driving: More Confidence through increased safety, control and comfort for all on board.
- Nissan Intelligent Power: More Exciting through driving pleasure that is also clean and efficient.
- Nissan Intelligent Integration: More Connected by conveniently linking our cars and the wider society.
About Nissan Motor Co., Ltd.
Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2016, the company sold 5.63 million vehicles globally, generating revenues of 11.72 trillion yen. In fiscal 2017, the company embarked on Nissan M.O.V.E. to 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with a core operating profit margin of 8% and cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan's global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has a global workforce of 247,500 and has been partnered with French manufacturer Renault since 1999. In 2016, Nissan acquired a 34% stake in Mitsubishi Motors. Renault-Nissan-Mitsubishi is today the world's largest automotive partnership, with combined annual sales of more than 10 million vehicles a year.
For more information about our products, services and commitment to sustainable mobility, visit nissan-global.com. You can also follow us on Facebook, Instagram, Twitter and LinkedIn and see all our latest videos on YouTube.